Conversion Specialist

We are seeking a Conversion Specialist to elevate our conversion optimization strategy. This role involves both implementing current optimization initiatives and developing future conversion strategies and hypotheses. The successful candidate will report to the User Growth Optimization lead within the growth team, focusing on increasing subscriptions, reducing churn, and maximizing lifetime value.

• Framework front-end experiments using HTML, JavaScript, and CSS for the Spotify website.
• Deploy experiments using our in-house testing tool or a third-party tool.
• Work across a diverse tech stack including React, PHP, and .
• Develop bold and tactical experiment hypotheses based on data and research insights.
• Focus on driving key performance indicators (KPIs) forward, potentially impacting messaging, design, localization, and personalization across the full funnel.
• Maintain an agile workflow with continuous conversion optimization.
• Work with various internal stakeholders to create testing strategies.
• Collaborate with R&D for implementation and with marketing and business stakeholders for campaigns or specific traffic sources.

Who You Are

• 2+ years of experience coding with front-end technologies required to run experiments, including JavaScript, CSS, HTML
• Experience in conversion rate optimization, A/B testing and master A/B test principles and methodologies
• Experience working with JavaScript frameworks such as React, Angular is a plus
• You have experience in commercial A/B testing tools such as Google Optimize 360, Adobe Target, Optimizely
• You have several years of working experience within a relevant industry such as an online consumer business, e-commerce, online media or tech start-up
• Experience with an online subscriptions service is a big plus but not necessary
• Familiar with submitting code with version control tools is a plus
• Organized and know how to keep things moving forward, you speak English fluently; more languages and international experience are a plus